JACQUELINE O.

Soori Spa is set on the edge of an untouched volcanic beach, amid stepped rice fields and under the gaze of towering Mount Batukaru. It is a safe haven to retreat, reset, rejuvenate.

The brochure’s design draws from this tranquil setting, leveraging on a monotone palette and clean typography to create a chic and stylish marketing tool. A subdued botanical pattern adds depth to the design, but the overall look is governed by a generous use of white space. The resulting piece celebrates the quiet beauty of Soori Spa, enticing city dwellers to escape from the city’s hustle and bustle.